Stop losing direct bookings to Airbnb price anxiety.
RatePulse is a price-comparison widget that sits on your direct booking site. When a guest searches dates, it pulls the property's live Airbnb rate, calculates the VRBO rate from your channel markup — taxes and fees included — and shows the savings inline. Guests see what they actually save, in real dollars, and book direct.
Live on 80+ properties at Nomad Hospitality. Built for operators who know their rates are competitive but lose bookings because guests default to the platform they recognize.
What's inside
A widget that sells direct — and a manager view that tells you why.
The conversion anchor
Show Airbnb + VRBO rates, right on your direct site.
When a guest searches dates on your direct booking site, RatePulse pulls the property's live Airbnb rate and calculates the VRBO rate from your channel markup — taxes and fees included — and shows the savings inline. Guests see the actual out-the-door number, not a misleading "starting from."
- Live Airbnb rate in ~10s; VRBO calculated instantly from your channel markup; cached repeats instant
- All-in pricing — taxes and OTA fees included, not list prices
- Click any OTA row for a head-to-head comparison
Price Match Flow
When an OTA is cheaper, turn the problem into a lead.
Instead of hiding or showing a losing comparison, RatePulse opens a pre-populated modal — property, dates, your rate, their rate — and invites the guest to request a price match. A moment that used to lose the booking now captures it.
- Guest clicks request → email lands with all the context
- You respond with a one-line yes/no instead of a price investigation
- Competitors don't do this — we built it because we needed it ourselves
Drops in, stays out of the way
One GTM tag snippet. Auto-detects your listing.
Drop a single Google Tag Manager snippet and RatePulse appears above your booking form on the Sherpa Sites WPRentals theme — auto-detecting property, dates, and guest count from the DOM. No custom dev work, no config JSON.
- Async, lazy-loaded — your page's first paint is unchanged
- Auto-detects dates/guests/property from WPRentals fields
- Inherits your site's typography and colors
OTA Undercut Alerts
Know the instant rate parity breaks.
Rate parity gets broken quietly — an OTA decides your property needs a discount to convert, your direct rate suddenly looks overpriced, you find out a week later. RatePulse catches it in real time with an alert rail in the manager dashboard.
- Alert the moment any OTA drops below your direct rate
- Daily URL health monitoring catches WPRentals slug renames before the widget breaks
- 3x retry with proxy rotation on scrape failures; 24h cache
Query Intelligence
Know what guests compared — and what they chose.
Every comparison a guest runs is a pricing signal. RatePulse's Query Intelligence view shows which properties and dates are being searched, what OTA rates they were compared to, and where guests dropped off.
- Searched-date heatmap by property
- OTA-vs-direct price spread per query
- Drop-off points (viewed comparison vs. booked direct)
Common objections
The questions we always get.
Will it slow my site down?
No. RatePulse loads async and lazy — your page's first paint is unchanged. The direct rate renders instantly; OTA comparison rates stream in over the next few seconds.
What if Airbnb blocks the scrape?
3x retry with proxy rotation, then a 24-hour cached rate falls back in. You never show a broken comparison — and we monitor scrape health continuously.
What if an OTA is actually cheaper than my direct rate?
That's what Price Match Flow is for. The widget opens a modal with your rate, the OTA rate, property, and dates pre-populated, and invites the guest to request a match. You get an email and close the loop on your terms.
How long does setup take?
One Google Tag Manager snippet on your WPRentals site. Minutes, not days. RatePulse auto-detects property, dates, and guest count from the DOM — no config JSON.
Does it work on a direct site that isn't Sherpa Sites?
Yes. The GTM snippet works on any site that can render a widget. WPRentals gets the automatic DOM detection; custom sites take a small config to point at the right field selectors.
Integrations
Pulls from OTAs, pushes to your direct site.
- Airbnb (scraped)
- VRBO (calculated)
- WPRentals theme
- Any direct site (GTM)
- Uplisting (PMS)
- SherpaFolio
- Slack (alerts)
- REST API
See it on your listings.
30-minute demo. We'll point RatePulse at two of your properties, run live OTA rate pulls, and show you the comparison widget and Query Intelligence dashboard together.
Waitlist
Join the waitlist — we onboard operators in small batches, and you'll hear first when a seat opens.